
Advertising Agency: cOOkies adv, Milan, Italy
Creative Directors: Francesca Mudanò, Alba Ronchi
Art Directors: Alina Piccolotti, Andrea Di Castri
Copywriter: Massimo Guastini
Post-production: Illusion



By Helen Walters and Venessa Wong
Not only is "influential" difficult to measure, but "design" is also nigh on impossible to define neatly. Nonetheless, we decided to put together a list of some of the design world's most influential movers and shakers. From design thinkers to hands-on design doers in industries from graphics to industrial to auto design, our chosen 27 luminaries represent a diverse cross-section of design disciplines. But all those selected have one thing in common: They are in some way responsible for shaping the world around us.
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